I thought that the Cool Hunt essay was pretty interesting. I guess that I never thought about how designers knew what was "cool". I never realized that people actually make a job out of following people around and stealing their fashion ideas. I think that it is funny that Reebok changed their DMX RXT shoe from women’s to men’s because of kids on the street who liked it. I guess I have always assumed that producers and designers make products that they think will sell and if they don't, they take them off the market. I guess I was wrong, considering they follow the "cool" people around and take their ideas.
I also liked the interchapter essay on Reading and Writing about Images. It is true that interpreting images is the same as reading a text. I thought that it was cool how they compared the sets of pictures to each other. Looking at just one of the single pictures I probably wouldn't be able to tell so many things about it as when they compare two some what alike pictures. This essay showed an interesting way to see how many different things a picture can say without any words.
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